Have you ever been told to simply “speak confidently,” only to find that your voice feels tight or forced? This advice is misleading, creating the illusion that a smooth, engaging voice is innate. The truth is that cultivating a warm, soothing voice requires practice and technique. Many leaders believe they should instinctively know how to project authority with their voice, but this false assumption holds them back. Great voices are not born—they are built through mastery of breath, pitch, and resonance.