“The purpose of speaking is connection.
If that doesn’t run through every word you say and every choice you make, you’re not leading, you’re just performing.”
About Jimmy Cannon
Sometimes, life forces you to find your real voice — even when you’ve spent years using one.
Like many, I hit rock bottom during the pandemic. Overnight, I lost my work. I lost my father. And for the first time in my life, the stage fell silent.
In that quiet, I made a decision. If I couldn’t perform, I’d go deeper — not just into my own voice, but into helping others use theirs when it matters most.
That’s when I took on a Master’s in Voice Pedagogy.
During my first assignment, I kept coming back to one of my clients — a senior leader with an impressive career, yet every time he spoke under pressure, he’d feel a lump in his throat. He described it as a tightness, a swallowing reflex he couldn’t control.
I recognised it as Globus Pharyngeus — a physical symptom that often shows up when anxiety and performance pressure collide.
The more I looked, the more I realised: many of my clients were experiencing this same somatic response. Tight throats. Shaky voices. Words trailing off when it counted most.
That’s when I trained in Acceptance and Commitment Therapy (ACT). I wanted to understand not just how the voice works technically, but how our mind, body, and emotions hold us back — and how to break that cycle.
What I Do Now
Today, I help business leaders, entrepreneurs, and teams nail every group presentation, by mastering the one tool that connects everything: their voice.
Your voice is more than sound. It’s the vehicle for your confidence, your authority, and your ability to lead.
Through my Cannon Method ®, I focus on three pillars:
Voice: Techniques for projection, articulation, and resonance, so your words carry weight and authority.
Confidence: Build unshakeable self-assurance under pressure, with strategies to manage anxiety and stay present.
Presence: Learn to command a room with your energy, body language, and delivery — whether you're on stage, on camera, or in high-stakes meetings.
This work goes beyond tips and tricks. It’s about transforming how you show up — in leadership, in communication, and in yourself.
Do people really listen when you speak?
Your voice should be your most powerful tool as a professional
Whether you're leading a meeting, delivering a presentation, or influencing a conversation, how you sound can make the difference between being heard and being overlooked.
Take this free assessment to find out how your communication could be holding you back — and how to start projecting confidence and authority with ease.
- ✔ Identify hidden communication blind spots
- ✔ Strengthen your confidence and delivery
- ✔ Command attention and influence with ease
My Background & Experience
Before stepping into coaching, I spent decades as a professional singer and saxophonist, performing worldwide with artists like Tom Jones and Roger Taylor from Queen.
I’ve played on private jets, recorded music for global brands, and stood on stages where commanding attention wasn’t optional, it was survival.
But performance isn’t just about entertainment. It’s about influence. It’s about using your voice to engage, inspire, and lead — skills every high-performing professional needs.
Qualifications & Expertise
My work combines world-class vocal training and psychological tools to help clients thrive under pressure.
Postgraduate Diploma in Jazz Performance — Trinity Laban Conservatoire, with the Archer Scholarship
Master’s in Voice Pedagogy — University of Wales Trinity St David
ACT (Acceptance & Commitment Therapy) Training
This unique blend allows me to help clients overcome vocal barriers, manage performance anxiety, and communicate with clarity, confidence, and presence.
Why Work With Me?
I’ve lived both sides of this journey — as a performer holding audiences, and as a coach guiding leaders to project authority, credibility, and calm under pressure.
Through the Cannon Method, I help ambitious professionals transform how they communicate, whether they're pitching investors, leading teams, or presenting to stakeholders.
Your voice is your most powerful asset. Let’s make it resonate — with confidence, authority, and presence.